Martin Steven Lewis, CBE, is one of the UK’s most trusted voices on personal finance. As the founder of MoneySavingExpert.com, a broadcaster, and a tireless consumer advocate, he continues to play a major role in empowering people to understand money — and in 2025, he’s more active and relevant than ever.
Who Is Martin Lewis?
Martin Lewis was born on 9 May 1972 in Manchester, England. He studied at the London School of Economics and Cardiff University. Over the years, he built his reputation by breaking down complex financial issues for ordinary people.
He founded MoneySavingExpert.com, a personal-finance website that has helped millions of people save money, avoid scam traps, and make smarter financial decisions.
He also appears regularly on TV, including The Martin Lewis Money Show.
What’s New for Martin Lewis in 2025
Here are some of the most important recent developments and activities around Martin Lewis this year:
1. Pushing for Reform on the Lifetime ISA
One of the hottest issues Lewis is pushing right now is the Lifetime ISA (LISA). He has given oral evidence before the UK Parliament’s Treasury Committee, arguing that the current structure of the LISA is unfair and outdated. (committees.parliament.uk)
He warns that the scheme penalizes savers — especially those whose property price exceeds a cap — with steep charges, and he is calling for a reform to make it more consumer-friendly. (The Guardian)
2. Urging Consumers to Slash Their Bills
With inflation and living costs still biting, Lewis is back with his well-known “BillBuster” advice for 2025. He’s urging households to act now on energy, water, and mobile contracts to lock in cheaper rates. (The Independent)
Some key recommendations:
- Switch to a fixed tariff energy deal to avoid future price cap increases. (The Independent)
- Ask water companies for a water meter if you have spare rooms — it could lower your bill. (The Independent)
3. Calling Out Bad Car Finance Deals
Lewis is also raising the alarm over unfair car-loan practices. In 2025, he has publicly warned that many auto financing deals were mis-sold, highlighting aggressive or deceptive lending terms. (Traders Union)
This is part of his broader campaign to protect consumers from predatory credit products.
4. Fighting Impersonation & Scam Ads
A worrying trend this year is the use of AI deepfakes and clickbait that mimic Martin Lewis’s voice or image to push fraudulent investment or money-making schemes. (Traders Union)
He has strongly condemned this misuse of his identity and called for stricter regulation and greater awareness. (Traders Union)
5. Advocating for Deeper Financial Education
Education remains a core concern. Lewis is pushing for better financial literacy in UK schools, arguing that current efforts have been insufficient. (tes.com)
He even funded and helped produce a school textbook on financial education, which is now available to secondary schools for free. (MoneySavingExpert.com)
6. Energy Price Forecasting Tools
In light of rising energy prices, Lewis has highlighted and endorsed forecasting firms that predict energy price caps. He believes consumers could benefit from being more informed about the future of energy costs. (Traders Union)
Why Martin Lewis Still Matters
- Trusted Voice: According to a recent survey, nearly 1 in 3 Brits look to Lewis and his shows/websites for financial advice. (westwaleschronicle.co.uk)
- Impactful Advocacy: His involvement in policy debates (like on the LISA) shows he’s not just giving tips — he’s trying to change the system.
- Consumer Protector: By spotlighting scams, bad credit products, and misleading financial deals, he continues to defend ordinary people in a complicated financial world.
- Educational Vision: His push for better financial education in schools reflects a long-term commitment to financial empowerment for the next generation.
Bottom Line: In 2025, Martin Lewis remains a powerful force in UK personal finance — not just as a money-saving guru, but as a campaigner and educator willing to challenge the status quo. Whether he’s helping you find a cheaper energy deal or calling for systemic financial reform, his work is more than relevant — it’s essential.
